Story

The BY JAY® concept first started as an eclectic blend of luxury products for us smart and casual gents.

 

After an indecisive phase of choosing a brand name, I eventually decided to brand the venture as an abbreviated name of mine.

 

The simplicity of the name will enable the potential growth of some of my interests which includes taking care of yourself, appearance and lifestyle.

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Thank you.

 

Founder, CEO and Product Architect